Just Born is expanding its efforts of Peeps World Domination with a new line of Chocolate Mousse Peeps.

The first version will premiere next Valentine’s Day in the shape of Peeps Chocolate Mousse Marshmallow Bears.

I’m not sure why there hasn’t been a bear shaped Peeps all along, they’re an ideal Valentine’s emblem (and really, why can’t we have Bear Peeps all year round?). However, this package is all about love, with its red wrapper & little hearts.

The packages I got were for evaluation purposes only, so I don’t have the complete nutritional info & ingredients list. I decided to open the Peeps Chocolate Mousse Marshmallow Bunnies for the purposes of the review.

Look familiar?

They’re nice looking, medium brown. They’re sparkly with the light sanding of sugar. (I’ve often wondered what corn starch dusted Peeps would be like.)

They’re extremely soft, softer than regular Peeps are, if you ask me. They smell like chocolate breakfast cereal, like Cocoa Puffs.

But the big question, at least in my mind, was are these different from the Cocoa Peeps?

I just so happened to have a package of Peeps Cocoa Marshmallow Bunnies (left) for a direct comparison.

Though they looked similar in my memory, putting them side by side, it’s easy to see that the new Mousse Peeps are darker.

The cross section shows that the Mousse Peeps is cocoa through and through, where the only slightly creamy colored on the inside.

The difference in taste? Well, if you’re expecting some sort of decadent mousse-like product, you’re going to be disappointed. The new Mousse version are kind of like a fluffy, watered down Tootsie roll. Pleasant and less-sweet than the ordinary Peeps, but still, not a chocolate phenomenon.

They’re great with coffee but like the Cocoa version, it’s very hard to get them stale. I’ve had this package open for two weeks and they’re still pretty squishy.

However, these are awesome broiled. The center becomes frothy and runny and the sugar dust becomes a crunchy shell. I put them in the toaster over for 3 minutes. Be sure to have them on foil or parchment or else they run all over the place. You also might need a spoon to eat them. Microwaving also gets the same soupy center, but the outside doesn’t get crispy (so it’s the confectionery equivalent of trying to make pizza in a microwave ... it’s edible but it’s not the same).

In the end, I’m more inclined towards the Chocolate Mousse Peeps than any other Peeps to date, but that’s not necessarily a rave review.

For the record, the available shapes for Peeps are:

These should be in stores starting in January, but you can also buy many Peeps items all year round now directly from Just Born.

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Happy Easter from Candy Blog ... here are some fun Peeps-themed postcards you’re free to share with your friends:

(source image from Marie Tess via a cc license attribution/non-commercial)

(source image from ~david via a cc license attribution/non-commercial)

(source image from viajar24h.com via a cc license attribution/non-commercial)

(source image from viajar24h.com via a cc license attribution/non-commercial)

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This is another one of those cool idea novelty Easter candies that just doesn’t have a name. Marshmallow Peeps inside a Milk Chocolate Egg just does not roll off a whiny child’s tongue in a desirable way. There is a little ribbon on the top of the box that says “Just Hatched”, so I think if they’d gone for something like Peeps Chocolate Egg Hatchlings or something, it might be a smidge more compelling.

Names aside, it’s pretty easy to figure out what this is. It’s a solo yellow Peep inside a milk chocolate egg.

The egg is wrapped in gold foil with a life-sized Peep in yellow. The egg has a little flat spot on the bottom of the larger end so it sits up rather easily, even without the clear plastic packaging.

What I find rather fun about the Peep inside is that it’s an only child. Peeps in the larger broods always have at least one little joint where they’re in the row with their siblings. This one has no conjoining scars.

The Peep is a little softer than I’m used to, perhaps the moist and nutritive atmosphere of a milk chocolate egg keeps it factory fresh. Still, it’s a Peep.

The chocolate shell is thick and firm. It’s not great chocolate and includes real vanilla but PGPR. The chocolate is passable, not as good as the Russell Stover Bunny, and certainly not the See’s Hollow Eggs with Novelty or Lindt. The chocolate and Peeps combination is kind of fun, Peeps need a little something with them, if you ask me, but I’d like a stronger milk flavor to my chocolate in this case or something darker to offset the sugar crust.

The foil is pretty thick and makes it easy to save at least half of the shell for later (the package says there’s two portions ... I’m not sure if they mean that you eat half of the Peep for each portion or not.

It was a bit pricey at $2.99 for mediocre chocolate ($1.00 an ounce). I think you’re better off getting the classic Lindt Gold Bunny (and you get to choose milk, dark or white these days usually for about $1.00 an ounce) for about the same price and then just get a whole tray of Peeps.

However, as a learning experience, if you have kids and want to talk to them about where birds come from, this is actually a pretty accurate little candy ... you know, there’s a tiny baby bird inside a chocolate shell. It’s absolutely better than giving live animals to a kid for Easter. (Don’t forget the Make Mine Chocolate campaign.)

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I stumbled across these little Chick and Bunny Candy at the Dollar Tree in January and have been hanging onto them every since.

Now it’s Easter season and time to trot out these cute little baby farm creatures. The package calls them Artificially Flavored Marshmallow candies, which doesn’t really explain them that well. Inside there are 10 little pouches that hold 9 or 10 candies in each.

The candies come in two shapes: Chick & Bunny (could you have guessed?). They also come in four colors: yellow, lavender, fuschia and turquoise.

They’re really cute. The colors are vibrant and actually go through and through, the insides are soft pastel versions of the exterior colors.

Each is about the size of a Flintstone’s Chewable Vitamin, but happily tastes nothing like it. They’re not a compressed dextrose candy (like SweeTarts), these are made of sugar and corn syrup (like marshmallows, actually).

They’re very crunchy and have a light marshmallow flavor. Marshmallow flavor? Well, it’s kind of like the lightest fake vanilla and light sugar. Kind of like a tasteless Altoid.

Not really something I want to eat as a candy, but they are really cute and the bags are really tiny, so it’s an appropriate size indulgence. (Heck, each bag has only 36 calories.) They’re probably better as decorations ... on cupcakes ... scatter them around on the table or maybe in a mix of other candies. I suppose you could also use them for a Peeps Mash Up. They certainly maintain the Peeps appeal as being one primarily of appearance.

Just Born raised a bit of a controversy last year when they introduced their Spooky Friends individually wrapped Halloween marshmallows. Instead of being manufactured in Bethlehem, PA, they were made in China. Though the company says that this is the first time they has outsourced their production, it’s not the first time that they’ve licensed their name. Flix introduced the Peeps Lollipop Rings & Slider Pops last year, which are also made in China, just as these are.

Just Born also added new Tulip shaped Peeps to their line this spring.

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Peeps have become a large brand unto themselves. A huge line of products that includes the familiar marshmallow and has even branched out into lollipops.

Marshmallow purists probably don’t think much of flavored marshmallows, in fact I don’t usually care much for them beyond the kiss of honey or toasted sugar notes.

But Peeps Peppermint Marshmallow Stars have changed that. They’re light, peppermint flavored marshmallows, just in time for Christmas.

The stars are very puffy and fluffy. The outer sugar coating seems to be well adhered, I’m guessing the flat surfaces have a lot to do with this. The whole marshmallow is peppermint flavored, rather strongly and the pink peppermint sparkle-flakes are also strong peppermint.

If I had any complaints at all about these it’s that they didn’t get stale very easily. I opened a package last week and left it open, but the marshmallow is still rather soft and only slightly tacky. It gives it a nice chew, but I was hoping for something a little drier.

I actually ate a whole tray of these.

And then read the ingredients to see that they contain Sucralose and AceK. Sigh ... artificial sweeteners. (It said less than .5% of the candy was composed of these, but when sucralose is 600 times sweeter than sugar, they don’t need to put much in and it did shave 20 calories off the total for a serving compared to a regular Peep.) I felt really betrayed, though I can only blame myself for not reading the ingredients completely before eating them. (I did have a stomach ache for the rest of the morning, but that could have been caused by, well, eating a tray of marshmallows for breakfast or the ibuprofen I’ve been popping lately.) I thought they were really tasty and I would actually buy these and eat these again if they didn’t have those artificial sweeteners. I just have to ask ... why?

I can’t figure out how to rate them now. I was all set to give them an 8 out of 10. For now I’m going to give them a 6 out of 10.

Here’s X-Entertainment’s review and Candy Addict’s.

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I’ve been planning another Peeps Mash Up for a while and thought that Halloween was the perfect opportunity for a Monster Mash Up.

I even went out and bought the new Peeps Spooky Friends, thinking it’d be so fun to have the variety of the different shapes. Alas, Peeps Spooky Friends are not terribly mashable. However, the Candy Blog Candy Archives is always prepared, and I was able to pull out my trusty Peeps Yellow Bunnies as a stand in. (They also photograph better than the conjoined Peeps Ghosts.)

If you’ve never done a Peeps Mash Up, the recipe is simple. Pull a Peep apart to reveal the sticky innards. Then press that sticky puff into a dish or package of something ... consume.

First up is Oreos & Peeps which was a combo I wanted to try for a while. Cookies and Cream is a nice combo that seems to go so well with ice cream, how could it be bad with Peeps? I tried it two different ways, the first was crumbling Oreos, as shown and mashing them into the crumbs. What I found is that I didn’t care for the cream part in there ... the closeness of the texture and graininess to the Peep itself wasn’t distinctive enough. Instead, the way to do a Peep & Oreo Mash is to open your Oreo, scrape the cream off with your teeth, then place the whole Peep on one side, replace the cookie topper, mash down and consume.

The darkness of the cookie, the little hit of salt and of course the sandy crunch of the Peep makes an excellent combination. (And completely redeems my opinion of Oreos after last month’s tasting of the new Cakesters.)

I give them an 8 out of 10.

How about more crunchy cocoa for Peeps? I hit upon the idea of breakfast cereals and Peeps. After all, some breakfast cereals already have marbits (marshmallow+bits) in them.

I picked up a mini-mix pack from Kellogg’s (as they seem to be the only company that still makes them). First up, Cocoa Krispies & Peeps.

Cocoa Krispies are ideal for this snack, as they’re small and adhere easily to the exposed sticky marshmallow. They’re lightly crunchy, though a little sweet without enough cocoa contribution. I give them a 6 out of 10.

I was never a big fan of Apple Jacks as a cereal as a kid. I so rarely got to eat sweetened cereals, this was pretty far down on my list. (Cap’n Crunch was my favorite, followed by Froot Loops.) Would Apple Jacks & Peeps change my mind?

The simplicity of the flavors Apple Jacks, a little apple, a little cinnamon, actually sets off the flavorless Peep really well. They larger loops though, don’t hang onto the Peep quite as well, so smashing them a little to break the Os is a big help.

It helps that Apple Jacks had a pretty good jingle. (A is for apple, J is for Jacks, Cinnamon-toasty Apple Jacks! You need a complete breakfast, that’s a fact. Start it off with Apple Jacks. Apple Jacks! Apple Jacks! Ten vitamins and minerals-that’s what it packs. Apple-tasty, crunchy, too! Kellogg’s Apple Jacks! Apple Jacks, Apple Jacks ...)

I give them a 5 out of 10.

While Frosted Flakes & Peeps may sound like a pretty mundane treat, I have to say ... they’re great!

Even though the large flakes don’t stick well, the little bits do cling and still provide a good crunch. The thing I like best about this combo is that Corn Flakes have a wonderful dark, malty taste to them, and that sets off the lightly toasted sugar flavors of the marshmallow.

There’s also a little hit of salt in there, which mellows the more overt sugar. I think I might prefer an unfrosted Corn Flake in this case. But plain Rice Krispies are probably a good bet as well.

I give them a 7 out of 10.

It’s not illustrated here with a photo, but I also tried Corn Pops & Peeps. Once Corn Pops are removed from their packaging, even in a desert they immediately become sticky and tacky, so they’re an ideal item to Mash. Though they’re very sweet, their flavor profile matches Peeps really well. They have that lightly toasted flavor, but none of the malty, salty tones of the Corn Flakes. I give them a 7 out of 10.

They make a nice combo, though they don’t really have much of a visual appeal (but then again, neither to the Corn Flakes).

Froot Loops & Peeps has to be the Mash Up I was most looking forward to. Like the Apple Jacks, these loops are a little too big for good stickage, but a little crunching in the bowl helped.

The one thing that disappointed me though, was that Froot Loops have changed so much since I was a kid. Back then we only had three flavors ... Orange, Lemon and Cherry. They went together really well and looked like food. The modern Froot Loops, well, I just can’t get behind blue food. And I don’t like all my flavors mixed up, I just wanted some light citrus fruit flavors, not a whole jumble of a world-traveled fruit stand.

The fruity flavors, though, stood up very well to the sugary sweetness of the Peep.

In the future I’ll probably go with the generic brand of fruity loops that have more limited flavors ... because I’m a fuddy duddy.

I give them a 5 out of 10.

I couldn’t ignore the wonderful advice on the last Mash Up post when I went looking for other mashable items.

The idea of wiping peanut butter on my Peeps wasn’t quite in the cards, but Reese’s Pieces & Peeps sounded like the perfect Mash Up. I heard that Reese’s has put out minis, but I can’t seem to find them. The larger Reese’s Pieces didn’t stick well to the Peeps, but the flavor combo of the lightly sweet peanut butter, the crunch of the shell and grainy sugar was a solid combo.

The colors also went really well. You’ve gotta give props when it comes to the appearance.

I give them a 8 out of 10.

The photo there at the top of this page is Sixlets, which are mockolate spheres covered in chocolate. Sixlets and Peeps also had a great deal of visual appeal with the muted fall colors and shiny shells. Sixlets have a natural coolness on the tongue, but not a very strong chocolate flavor. They stuck well to the marshmallow, but the overall effect was too sweet and not flavorful enough. I think I’ll stick to the original idea of M&Ms Minis.

I give them a 4 out of 10.

Since the nuttyness of the Reese’s Pieces went well, I thought maybe some Boston Baked Beans & Peeps would be a fun change of pace.

It’s been years since I’ve had BBB, and if you aren’t familiar with them, they’re candy coated peanuts. The candy coating is pretty thick, so some of them at first seem like jawbreakers. So the mixing of two vastly different densities has an odd and scary feeling to it. I’m afraid of chomping down too hard, lest the hardness of the BBB be too unyielding, but I also felt like I was practically gumming away the marshmallow and losing the texture and flavor combo.

I give them a 4 out of 10.

Finally, even though this is a Christmas item, I was too tickled to contain myself when Pop Rocks sent me some new flavors to try.

Candy Cane Pop Rocks & Peeps seemed like the perfect Mash Up. Peeps is coming out with Peppermint Star Peeps later this year, but I so loved my Pop Rocks and Peeps earlier this year, I thought, what could be better than peppermint Pop Rocks and a nice mellow Peep.

Well, the main problem with this idea is that the Candy Cane Flavor Pop Rocks aren’t actually peppermint!

Say what? Seriously, what would you think if someone handed you this package? If you opened it and dumped out the contents and saw the above pile of pink and white Pop Rocks ... what flavor would you expect?

Would you expect Strawberry?

Yeah ... they’re strawberry. I have nothing against strawberry Pop Rocks and thought they rocked my Peep ... but I wanted Peppermint Pop Rocks and I’m completely annoyed that someone out there not only thinks that any pink flavor can be considered candy cane flavored, but that they wouldn’t actually SAY that on the package if it was so.

I give them a 3 out of 10 ... not because it was bad, but because I’m irritated.

The next Mash Up Round Up will focus on Savory & Spicy!

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Just Born has been adding lots of new products lately. Usually it’s just a different color or shape on the regular Peeps line, but the Spooky Friends add a new element to the Peeps marshmallow line.

What’s so different about them is that they’re individually wrapped. Oooh .... you know what that means? They’re not conjoined. There’s no little sticky spot where they’re separated from their row of quadruplicate siblings.

It also opens up the possibility for some diversity in a single package. This bag of 54 individually wrapped Peeps has three different shapes: Googly-Eyed Green Mummy, Purple-Eyed Jack ‘o Lantern & Shrugging Ghost. (There are other mixes that have skeletons, bats and spiders.)

While I love the idea of being able to give out fun little sugar puffs to kids for Halloween, I feel like they may think it’s a practical joke when they try to get the little packets open. Let’s hope their parents let them have scissors, because that’s what I resorted to.

I thought these would be the same as regular Peeps, and I happened to have some regular Easter Peeps around for comparison. Here’s what I found:

The main thing that detracted from any recommendation for Spooky Friends is that they’re not as puffy and therefore do not work with Peeps Mash Ups as well. I rather liked the light vanilla flavor, but I missed the springly-lofty texture. They also didn’t seem to get stale as easily, but I’ve only had them for a week ... poking holes in each package in order to let them get dried out isn’t really that practical either. They have their selling points but they’re still not going to get a better rating than the original.

At about 9 cents a marshmallow, they’re cheaper per item than the Frankford Marshmallow Pals, but they’re more expensive per ounce. Since they’re both made in China, I can’t see why you wouldn’t go for the more detailed Frankford Marshmallow Pals ... unless you don’t like coconut flavor.

The package notes that Peeps are Gluten Free.

UPDATE 10/31/2008: It does not appear that Just Born continued this product. I have not seen it for 2008.

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Folks are obsessed with Peeps around this time of the year. As I’ve stated before, I love the idea of Peeps, I just don’t really enjoy eating them. So I thought I’d try to improve my experience by creating some Peeps Mash-Ups. These aren’t full-blown recipes but more of a “dry fondue” with some items I had lying around:

Peeps Rocks - here I’ve mashed my Peep into some Strawberry Pop Rocks.

First, when mashing a Peep, it helps to pull it apart. This way you have two sticky halves for picking up other candy goodness as well as alleviating the issue of “double dipping” if you’re mashing with a buddy.

When I mashed the Pop Rocks into this fresh Peep, the rocks started snapping immediately. (You can’t see the noise in the photo, but it’s cracklin’ away, trust me.)

The cotton-candy-like flavor of the strawberry goes really well with the flavorless Peep. Light and refreshing. The pops give it a little sizzle.

Peeps Nerds - when you look at it, a Peep is really just a giant spongy Nerd with a pointy nose. Oh, and eyes. Nerds may have eyes in their little cartoon versions on the packaging, but not on the real candies like Peeps do.

I wasn’t really fond of this flavor combination, or the colors. The red and green (cherry & watermelon) looked too Christmasy. The taste combo was pretty good though. The crunch of the Nerds gave the spongy marshmallow a good texture and the zap of tartness also balanced out the sweetness of the Peep.

Peeps & Mini M&Ms - this is a natural combo and the colors couldn’t look better together if I tried. The little M&Ms adhere really well to the Peep’s exposed marshmallow. The sweet chocolate has a good crunch though it might be a little too sweet.

You could probably try mini dark chocolate baking chips for a less sweet experience (though you’d lose the crunch). The little tube they come in is especially easy for mashing on the go, just press the stickiness to the opening and tip the M&Ms Minis into it.

Peep Tarts - I have to admit that I was especially proud of the name for this one. Originally I wanted to use Pixy Stix for the powder, but I couldn’t find any (I try not to keep them in the house, for sanity’s sake). So I took the powder from an extra Topps Baby Bottle Pop. The Citrus Craze powder is already less sweet because it’s also intended to be “mashed up” with the lollipop top, so it adds flavor and tartness without more throat-burning sugar.

I’m not really sold on the combo, but after eating everything pictured here within about 15 minutes I had a stomach ache. Gah, I’m getting another one just typing this up!

So, what are your ideas for Peeps Mash-ups - either theoretical ones, or ones that you actually do?

(See previous Marshmallow Mashing: Marshmallow Mash-ups & More Marshmallow Mash-Ups.)

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